At $250, the Bartlett Button Down in Black sits at the upper edge of the unisex button-up shirt market — and Lady White Co. clearly knows it. The piece has held continuous stock for over a year, suggesting steady demand and quiet reorders rather than hype-driven sellouts. Black keeps it workable across seasons. The brand is known for heavyweight American-made basics, and this reads as a core piece in that lineage.

Good: 13 months in stock signals real demand · Black colorway works across all seasons · Unisex cut broadens the buyer pool

Trade-offs: $250 is steep for a button-down · Stocked by only one boutique

About Lady White Co.

Los Angeles basics label founded in 2015 by Phillip Proyce, producing American-made jersey tees, fleece, and essential knitwear from family-owned factories within ten miles of its studio.